Events & workshops

workshops_147488846Would your business benefit from a strong, clear value proposition? Of course it would!

Commission our value proposition workshop and we guarantee that your team will leave with a clear value proposition they can put to work right away. Guaranteed, or your money refunded!

This is an invaluable opportunity to raise your organisation’s profile by harnessing your unique characteristics, and putting them to work for you! Click here  for more information about our Value Proposition Workshop.

If you would like Laura to speak to your organisation, please get in touch.

Upcoming Events

Email Marketing for Beginners: Half-day workshop August 2019. Click here to request more information or to register your interest.

Past events

From Speaker to Stand-up: The tips, tricks and techniques any Toastmaster can use to make their stand-up comedy debut

12 May 2019: Interactive workshop for District 71 Toastmasters, UK and Ireland 

Creating Membership Magic: Tactics for Toastmasters

17 June: Webinar for District 91 Toastmasters in London

How to write a Press Release in 12 Minutes

Toastmasters Vice Presidents of Public Relations: online webinar

Creating Membership Magic: Tactics for Toastmasters

21 October 2017: workshop for Division M Toastmasters in Dublin.

Creating Membership Magic: Tactics for Toastmasters

21 August 2017: workshop for Division D Toastmasters in Carlow, Ireland.

Creating Membership Magic: Tactics for Toastmasters

22 April 2017: workshop for Division G Toastmasters in Wyboston Lakes, England.

BNI Highland Expo 9 March 2017

Eden Court building

Join Laura from Bruce Public Relations and her colleagues from BNI Highland for informal networking at BNI Highland’s inaugural Expo on Thursday 9th March from 11am to 7pm at Eden Court in Inverness. The event is invitation-only so please drop us a line if you would like a formal invitation.

Would your organisation benefit from a stronger, clearer value proposition?

Based in the Highlands of Scotland, Laura is an expert in business communications, with more than 20 years in PR across two continents and four countries.

Director of Bruce Public Relations, Laura Bruce

Founder & Director of Bruce Public Relations, Laura Bruce is a multi-award-winning speaker.

Forres Business Association 28 February 2017

As President of Inverness Toastmasters, Laura presented a 15-minute talk to the Forres Business Association at Brodie Castle about the benefits of public speaking and its potential to boost your business. She was joined by two other committee members of Toastmasters Inverness.

Creating Membership Magic: Tactics for Toastmasters

30 January October 2017: workshop for Division S Toastmasters in Edinburgh.

SCVO #DigitalMeetup 26 January 2017

Laura Bruce from Bruce Public Relations speaking to a group at SCVO’s #DigitalMeetup in Inverness 25 January

Laura presented a workshop on using video to boost your organisation to third-sector and social enterprises as part of SCVO’s #DigitalMeetup in January. For a blog about the event, click here.

“Creating Membership Magic: Tactics for Toastmasters” Conference, Dublin 11-13 November 2016

D71 past Director Kevin Lee presented me with a lovely gift after my workshop on building membership in Toastmasters

Laura presented at the conference of Toastmasters District 71 from across the UK and Ireland, outlining how she and her team at Toastmasters Inverness trebled membership in their club using tried and tested techniques including social media and real-life networking. Click here to read more.

TEDx Inverness – 13 October 2016

Laura Bruce gave a talk at TEDx Inverness 2016

Laura gave a TEDx Talk at TEDx Inverness at Eden Court. Her talk was entitled, “When we procrastinate, we can’t be great” and the feedback she has gotten has been really wonderful. It seems her talk really touched the hearts of some of the audience members.

We’ll post a link to the TEDx Talk video as soon as it’s available.

The Comedy Bothy – 7 October 2016

Laura made her stand-up debut at Mad Hatters above Hootenanny’s in Inverness — to rave reviews! She has been invited back to do a set the first Friday in December. And best of all, this time she gets 8 minutes instead of 5! 😀

Networking more effectively for women – 21 September 2016

Laura presented some simple strategies for more effective networking at the annual joint meeting of Moray Businesswomen’s Club and Highland Business Women at the Sun Dancer Restaurant in Nairn. Laura touched on the 3 worst words you can say when asked, “So, what do you do?” . . . and how to avoid them!

Value Proposition Development – 5 August 2016

More than 30 businesses attended a introductory session on Value Proposition Development which Laura led in Inverness. The feedback was universally positive, and a number of attendees have signed up for a more in-depth, half-day workshop in late November.

Click here to watch a video from the workshop.

Be the Expert

Laura gave a short overview of the qualities of an expert in any field of business, the characteristics which set them apart, and the top reasons why you will want to position yourself as an expert, too. This presentation to BNI Highland was an introduction and preview of Laura’s forthcoming e-book, “Be the Expert”.

Highlands and Islands Enterprise Digital Marketing webinar 10th November 2015

This was a super event, where Laura along with Freda Newton of Loch Ness by Jacobite Cruises gave a live webinar on digital strategy for tourism businesses. Questions included what platforms were most suitable, where does email fit in, and how to measure success. Click here for a link to the replay.

Digital Marketing – Have a future, have a digital strategy

Highland Business Women’s Club (HBWC) “Speed-networking” event — Eastgate Centre, Inverness

Laura Bruce from Bruce Public Relations in Inverness giving top tips for networking at the Oct 2015 Highland Business Women's Club meeting at Eastgate Centre in Inverness

Laura Bruce from Bruce Public Relations in Inverness giving top tips for networking at the Oct 2015 Highland Business Women’s Club meeting at Eastgate Centre in Inverness

Laura Bruce from Bruce Public Relations presented her “Top Ten Tips for Terrific Networking” to the group prior to the start of the speed-networking round. This was the second-speed-networking event this year for Highland Business Women’s Club, the first one in May having been such a success, it was repeated for the October meeting. If you have a networking event coming up, you can read Laura’s “Top Tips” here.

Highland Spotlight Exhibition: Tuesday 22nd September.

The buzz around our stand was amazing!

The buzz around our stand was amazing!

We will be at the Highland’s most popular business event on 2015 — visit us at Stand D4 with our pals from Planit Scotland.

“From Potential to Publicity: Putting the Power of PR to Work for your Business”

Wednesday 17 June 2015

Bruce Public Relations Inverness presented the “Nuts and Bolts” workshop “From Potential to Publicity: Putting the Power of PR to Work for your Business”.

Developed by Laura Bruce, founder and director of Bruce Public Relations, this practical, hands-on session gave attendees an understanding of PR and a suite of straight-forward strategies to generate publicity for their business. Designed for business owners and managers, the workshop covered:

  • leveraging what you are already doing, to generate publicity from it
  • choosing the best social media platform for your business
  • knowing where social media can make the most impact
  • the big difference between advertising and public relations
  • determining whether your business is “PR-ready”, and if not, how to make it PR-ready
  • 5 simple things you can do today to raise your profile

Promoting your Business: Interactive Workshop for the Highland Business Women’s Club

3 June, 2015: 6:30pm – 9pm, Glenmoriston Hotel, Ness Bank, Inverness

In this interactive workshop Laura Bruce presented simple strategies business owners can use to promote their business — without making too much more work for themselves!

HBWC logo

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